Client-Centricity as Strategy

Connecting market opportunities, client priorities, and institutional capabilities to build durable strategic relationships

Mr. Ankur Nehra currently serves as Director – Client Strategy at Khaitan & Co, bringing together the firm’s multidisciplinary expertise around clients’ strategic priorities. Over the course of his career, he has worked across banking, financial services, research, risk intelligence, and professional services — giving him a nuanced understanding of industries, markets, client behaviour, and CXO decision-making.

His strength lies in connecting market opportunities, client priorities, and institutional capabilities in a way that creates durable strategic relationships — a commitment that has defined his journey across sectors and organizations.

“Client-centricity is an operating principle and it begins with understanding a client’s broader business context rather than focusing solely on an immediate requirement. The real value lies in identifying these connections early and anticipating what may become important next. In a full-service advisory environment, this approach is especially critical. Clients seek integrated guidance rather than fragmented advice. They value advisors who understand their sector, appreciate commercial realities, and can bring together the right expertise at the right time. An effective client-centric strategy, therefore, combines insight with execution, enabling organizations to respond to current needs while building trusted relationships that support long-term business objectives.”

Recognized as one of the Most Inspiring Strategy Leaders in India 2026, Mr. Ankur Nehra discussed how client-centricity influences business strategy in an exclusive conversation with Corporate Trendz.

🏆 10 Most Inspiring Strategy Leaders in India 2026 — Ankur Nehra, Director – Client Strategy at Khaitan & Co. ✨