ArcelorMittal Nippon Steel India (AM/NS India) has named Rachit Mishra as Head Brand & Digital Communications. This appointment is aimed at focusing on shaping integrated messaging that reflects AM/NS India’s vision and strategic direction.
With over a decade of extensive experience in brand leadership and communication. He has served as Head – Brand Marketing & Communications at CJ Darcl Logistics Ltd., Specialist – Marketing Revenue & Yield Management (International Markets Group) at Ford Motor Company, CE Brand Marketing & Communication Manager – AMEA at CNH, Coordinator-Branding & Promotions, and Marketing Intern at Xerox. He also served as a research analyst at ISB&M Gurgaon (International School of Business & Media, Gurgaon Campus). Over the years, he built a career in brand strategy, corporate communications, and digital engagement.
He completed his academic qualifications from the Indian School of Business, the International School of Business & Media, and Bundelkhand University. In his new role, he will be responsible for leading the company’s brand strategy and digital communication efforts, focusing on strengthening corporate narrative, building stakeholder trust, and driving consistent brand equity across platforms and channels.
This appointment is expected to strengthen AM/NS India’s market presence and reputation through cohesive storytelling and strategic communication efforts.
