Sreejit Nair joins the premium snacking brand 4700BC as CEO

Sreejit Nair becomes the Chief Executive Officer of 4700BC, a gourmet snack company. Nair has an extensive background in the consumer goods and beverage industries. 4700BC specializes in serving gourmet popcorn and premium snacks. The company has an association with PVR as well. 

Nair comes with over 20 years of experience and has served the consumer food and beverage industries. He was associated with renowned companies like P&G, Henkel, PepsiCo, Costa Coffee, and more. He held leadership positions in these companies throughout his career. Before joining 4700BC, he was the CEO of Costa Coffee under Devyani International, the franchise for the brand in India. 

Nair started his career with P&G, where he led the modern trade division in 2000. Later he joined Henkel in Dubai as Trade Marketing Manager. Here in this position, he managed trade marketing budgets for the cosmetics business. In 2008, Nair joined PepsiCo. From here he gained experience in the beverage sector. Nair departed from the company in 2011 and returned in 2012 as Head of National Modern Trade. His expertise strengthened PepsiCo’s market position in the modern retail landscape. 

Nair joined Raw Pressery in 2015. The company specializes in cold-pressed juices as CGO. In 2021, he joined Costa Coffee as their CGO and was promoted to COO later. 

Vision for 4700 BC

Sreejit Nair, a dynamic professional, is contributing a wealth of knowledge and experience to 4700BC. His hands-on experience in market expansion, trade management, and scaling products will enhance 4700BC’s market presence in the premium section. 

Nair’s appointment is a ray of growth for 4700BC, leveraging strategic insights and market expertise. His ability to navigate complex snacking landscapes is a significant asset. Also, PVR acquired a 70% stake in the company in 2015. The company is making a mark in the quick commerce market as well.