India’s biggest telecommunication company, Bharti Airtel, appointed Siddharth Sharma as the Chief Marketing Officer (CMO) of Bharti Airtel and Chief Executive Officer (CEO) of Connected Homes. Sharma has 16 years of experience working solely with Airtel.
In these roles, he will be leading the customer-led growth strategy, marketing initiatives, brand management, and more. Airtel has a diverse portfolio, and Sharma will be supervising the company’s broadband, TV, enterprise, and digital services.
He began his career with Jet Airways as an Executive Sales representative in 1999. Over the course of his career, he has worked with companies like BPL Mobile and Singtel. He worked with Airtel for 11 years before joining Singtel in 2016. After working with Singtel for three years, Sharma returned to Airtel in 2019 as the CEO of Kolkata, West Bengal, and Odisha.
He took up dual roles at Bharti Airtel. As the CEO of Connected Homes, he will supervise the development and execution of strategy, operations, and innovative ways to scale the business. As the CMO of Bharti Airtel, he will lead brand management, corporate communications, product innovation, and more.
